This role reports to an Associate Creative Director or Executive Creative Director.
Participates with other members of the Creative team to develop relevant project strategies. In doing so, actively participates in team and/or client meetings to discuss assignment parameters.
Generates a range of ideas and concepts to solve client’s marketing problems. Accomplishes this through personal efforts and by effectively managing broad project parameters, less experienced team members, and outside freelancers.
Prepares copy solutions for internal and external presentations.
Participates in production process to ensure integrity of final product (e.g., may be print, video or digital production).
Proactive spirt and approach to developing tools and recommendations to improve current processes and positively impact client deliverables.
Invests in learning client brand & business objectives and translates into a compelling concept.
Assists other team members develop a working knowledge of client’s business, industry and marketing needs.
Works enthusiastically with account team, production, traffic, and other creatives in a collaborative environment.
- Expert level knowledge of grammar and style, self-editing concepts and application as normally acquired through completion of a Bachelor’s degree in English, Journalism or Communications related field.
- 3 – 5 years related work experience necessary to contribute to a broad range of client copy requirements and to adapt style to reflect client-specific tones.
- Interpersonal skills necessary in order to effectively organize and present concepts in a clear manner, mentor less experienced staff, and listen attentively for content and context of messages during client/team meetings.
- Analytical skills necessary to evaluate creative approach, and seek unexpected, original and innovative ideas.